THE ROARING KITTY
← all chapters
A camera company that had already fallen a long way before the crowd arrived.
GoPro IPO'd to enormous excitement and then spent years declining as smartphone cameras improved.
It appeared in the meme rotation as traders worked down the list of heavily shorted, widely recognised consumer brands.
The company had actually stabilised somewhat by focusing on subscriptions, a genuine change that got very little attention next to the price action.
The meme label can drown out real operational progress. Attention is not the same as understanding.
A reminder that the story a stock carries can be louder than its accounts.