THE ROARING KITTY
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The story every honest account has to include.
A struggling big box retailer, heavily shorted, and a natural next target after GameStop.
It went from around $20 in early January 2021 to an intraday high of $52.89 on 27 January, then ran again in later waves.
Bed Bath & Beyond filed for bankruptcy protection in 2023. Shareholders were wiped out. There is no way to tell this one as a victory.
Because leaving it out would be dishonest. Retail attention can move a price. It cannot fix a balance sheet, and it cannot save a company whose economics have already failed.
A short squeeze is a market event, not a business turnaround. Conflating the two has cost real people real money.
The cautionary chapter. Anyone selling you a movement without mentioning BBBY is selling you something.